Business Consultants

Archive for October, 2011

When you find the top person to teach you they are usually on the next topic of teaching you before you have even grasped that first topic. But just hang in there and do not expect to come into this industry and become an overnight success without knowing anything. I guarantee you that any top earner you interview or ask did they just automatically come in one day and start making thousands and thousands and thousands of dollars, I guarantee not. I guarantee if you ask them if they bought any courses that were worthless, they will say yes. Have you found the cream of the crop in the industry that you are in now in order to learn what you know to market, most will say yes. You ask them did it take you months or years to learn what you did to get to where you are. Did it take you six months or a year to make ten thousand dollars, did you make it in two months. Some will say two months, some will say ten months. Everyone of us is different.

That is the unique thing about us as humans is that we were all created different, we are all unique, we all learn at different paces, we all learn differently. Some of us love to read and can read and learn just fine. Others need to look at something visually just to understand it. We all learn different ways and different paces. Look at how you learn, if you learn a little bit slower, you learn a different method, try to find that method of learning from your mentor to teach you that and get it. Do not rush things, I know some people, whether you are trying to do affiliate marketing or you are just starting your home based business, some people are under pressure because of debts, or loss of a job or other life problems.

It just does not happen overnight. If you expect that, than you are really just setting yourself up for failure and when it does not happen you get all upset and think this stuff does not work, when you actually never give it enough time. Or if you did not do any marketing you might not have hung around long enough to see the fruits of your labor. When we first started network marketing and when we found the cream of the crop, he said go recruit from within the industry, and we said how do you do this. He said you need to call other people in the industry. So we started calling people, we did not know much about the internet, but we did call to generate the traffic, it is part of the formula, it is targeted traffic because we are recruiting from the industry which is the target market, we are just using the telephone to generate the traffic.

We would do like a hundred to two hundred calls a day, it would take us about two and a half hours or so. It took us a little longer in the beginning but you get better at what you do over time. Contrary to what people said about using this method, they would sponsor one person after calling a hundred people, we did not sponsor one single person until after many hundreds of calls. When we first started it was not even a hundred calls a day, it was more like fifty or less until we were use to using the phone that much. You have to work up to calling that many people in one day. So it took us many weeks and many hundreds of calls to sponsor one person.

If you try to gauge yourself on what other people are doing, like sign up one person for every hundred calls, that may work for them but do not think it is going to work for you. Maybe they have been doing it for a long time and they mastered that skill. You may have a long way to go before you can be as competent as they are and perfect that technique. We did not have that when we first started. It took us weeks to even get close to that. If we just listened to what they said and what they did and we did twenty calls the first day and say we got to a hundred calls my fourth or fifth day, we called a hundred people by that time combined and did not sponsor one person.

If we just listened to that, we would have stopped at that point. But we knew that they had been doing the calls for quite a while, they know exactly what they are doing, they put their time in already, just like we are doing now to perfect this and to become a master at what we were doing. And soon after we made that first sale, after hundreds and hundreds of phone calls, we soon mastered it where we were recruiting one person out of every hundred or two hundred calls, and because of the voice message that we left we would sponsor one person every two or three days from the voice messages that we had left.

You have to perfect all aspects of the techniques that you going to be using. After you become a master at one of the techniques, then you can go on to teach any of the people that you work with. You can tell people that they cannot use the method and expect to get the results that a person who mastered that technique is getting, it just will not happen. You cannot start cold and make two hundred calls a day and sign up two people like someone who has been at it for a year or so. So that is just an example on branding.

In the UK, call centres are extremely popular places to work. They’re great places for staff to learn about themselves and how they handle customers in general – even with the added difficulty of not being in front of them. They also offer great benefits to you as an employer.

The following are just a few examples of how UK call centres can positively fulfil both employer and employee.

Employers stand to benefit from the relatively low costs of contracting a call centre for several reasons. As your primary base of customer communication, you can control the content of your employees’ scripts so that it gives just the right impression to your inbound callers. You can also train your staff to handle a wide range of computing applications, so that you can offer a wide range of services from just one location.

On the benefits from the employee’s side, they will gain pleasure through interacting with the public and handling their queries in a polite manner. Sorting out a problem for another is one of the most rewarding parts of a call centre job. Training-wise, they will be able to challenge themselves with learning new software that may help them in a more advanced position further down the line. Alternatively, incentives to learn new skills and diversify may be rewarded by the employer financially.

Also, employers are able to collate statistical information about how satisfied their customers are, or how the call centre is performing remotely. Regular reports can be sent to the employer that will make sure that the call centre is meeting service level agreements or performance targets.

For employees and call centre managers, having targets is an attainable measure of success. The actual recording of this information doesn’t have to be to laborious for either party either, as it can be done automatically by computer.

One of the hardest presentations to make is the entrepreneurial pitch. You have a great idea for a business and you want someone to give you money to make it happen. The problem is that venture capitalists, angel investors, and even rich uncles are heavily predisposed against you. Why? Because 99% of the pitches they hear sound like sure-fire prescriptions to lose money!

If you are pitching investors to give you money for a new venture, you should subscribe to the following rules:

1. Explain exactly what your business is within the first thirty seconds. Many entrepreneurs waste valuable time giving loads of data, background and other info—all the while investors are left scratching their heads thinking “What does this business actually DO?”

2. Tell your audience who your customers will be. Paint a vivid, specific picture of these people.

3.  Explain why your customers going to give you there hard-earned money.

4. Explain who your competitors are. (And if you say you have no competitors, that is a certain sign you are unsophisticated and deserve no investment money!)

5. Explain why you are the ONE to make this happen.

6. Give your presentation with confidence and enthusiasm. Investors want a founder/CEO to be a chief salesperson; they want to see that you can convince the world of your dream—not just them.

7. Explain what star you can hitch a ride to. Has Best Buy or Radio Shack agreed to distribute your new product? Investors feel much more comfortable knowing you have an established player willing to distribute your wares.

8. Ask for a specific amount of money. If all you do is ask for money, then you can’t complain if an investor gives you $3.25 for a cup of Starbucks coffee.

9. Tell prospects exactly what you are going to spend the money on (hint:a trip to Maui for you and your friends will not impress)

10. Dress well, act confident, and put on the air that you don’t really need their money, but would be willing to accept it if they bring enough to the table to be a strategic partner for you. Sad but true regarding human nature, but people are much more likely to give you money if they feel you don’t really need it.

Finally, make each pitch presentation serve as a focus group for your next presentation. When one group of investors asks you a series of questions after you pitch, write down all of those questions and make sure most of them are answered in your next pitch so that the next group doesn’t have to ask them. Keep pitching and keep improving your pitch and eventually you may get funded.